What are the latest trends in paint color? Think rhythm, say the color experts at Sherwin-Williams. Continue reading 2021 Colormix® Forecast: The Rhythm of Color
Stand Out! Providing a Human Face to Your Website
Is your website working as hard as it can for you? We asked Al Pirozzoli, a New York-based marketing consultant who has advised many professional painting contractors, for some fast ways to improve your site. Continue reading Stand Out! Providing a Human Face to Your Website
4 Reasons to Offer Color Consulting Services to Your Painting Customer
Paige NeJame is the owner of CertaPro Painters of the South Shore and Boston. In this article, she outlines why it’s a good idea for pro painters to get into the color consulting game. Continue reading 4 Reasons to Offer Color Consulting Services to Your Painting Customer
What Makes Paint Bubble?
Paint pros ask: Why do paints bubble sometimes? And what can I do to prevent it? There are a number of reasons for paint to bubble: Continue reading What Makes Paint Bubble?
Coatings Choices: It’s All About Trust
“You have to find the products that your crews and customers like,” says Erick Luna of BLS Painting of Austin, Texas. Over the years, BLS has come to rely on Sherwin-Williams products. Continue reading Coatings Choices: It’s All About Trust
Upgrade to Mutually Beneficial Product Solutions
Successful painting contractors agree that a customer-focused sales approach typically results not only in improved customer satisfaction but the opportunity to upgrade to products that can improve project profitability. Continue reading Upgrade to Mutually Beneficial Product Solutions
New Tools for Pro Painters: E-Z Clean™ Goggles
Want your crews to be more productive? Your local Sherwin-Williams store has the latest advances in paint application, surface prep and cleanup tools. This article features details on some new safety glasses for spraying. Continue reading New Tools for Pro Painters: E-Z Clean™ Goggles
New Tools for Pro Painters: Purdy® White Dove™ Jumbo Mini Roller Kit
Want your crews to be more productive? Your local Sherwin-Williams store has the latest advances in paint application, surface prep and cleanup tools. This article features details on some the Purdy® White Dove™ Jumbo Mini Roller Kit. Continue reading New Tools for Pro Painters: Purdy® White Dove™ Jumbo Mini Roller Kit
Emerald® Rain Refresh™ Wins Innovation Awards
The newest addition to the Emerald® paint line has received two awards for innovation. Emerald® Rain Refresh™ Exterior Acrylic Latex with Self-Cleaning Technology™ was named a FacilitiesNet 2020 Vision Award winner and a Merit Award Winner in Buildings Magazine’s 2020 Product Innovations Awards. Continue reading Emerald® Rain Refresh™ Wins Innovation Awards
How to Make More Money on Every Estimate
Do you feel like the only way to make more money in your painting business is to find more clients, but you hate the thought of spending extra cash on marketing?
In this article, Brandon Lewis of the Academy for Professional Painting Contractors shows how a simple upselling strategy can add thousands of dollars (or more) to your personal income each year – without investing tons of money or time. Continue reading How to Make More Money on Every Estimate
Against All Odds: The Journey of Aideline Amarán
The scene is repeated frequently. The board members are waiting to meet the company representative with the best proposal to paint their condominium, when they see Aideline Amarán arriving, the young owner and manager of Amaran Group, LLC. They greet her carelessly without imagining that she is the one they are waiting for. Then someone asks out loud: “And when is this contractor guy coming?” Continue reading Against All Odds: The Journey of Aideline Amarán
Cabinet Refinishing: An 8-Step Guide for Pro Painters
Refinishing cabinetry is the quickest way to refresh a kitchen. Being skilled, knowledgeable and experienced in cabinet refinishing can be a huge competitive advantage. Here are eight steps to transforming dated or worn-out cabinets to make any space look completely new. Continue reading Cabinet Refinishing: An 8-Step Guide for Pro Painters
Introducing Free Virtual Color Consultation
Here’s a new color solution for your residential painting customers. Continue reading Introducing Free Virtual Color Consultation
Extend Your Painting Season with FlexTemp™
Adapt to temperature fluctuations and get more flexibility in your painting schedule with FlexTemp™ Exterior Latex with Extreme Temp Technology®.
Continue reading Extend Your Painting Season with FlexTemp™