5 Ways to Generate Repeat Business

Repeat business is where it’s at.

According to the book Marketing Metrics, businesses have a 60 to 70 percent chance of selling to an existing customer, while the probability of selling to a new prospect is only 5 to 20 percent.

Studies also show that repeat customers spend 33 percent more compared to new customers.

With the popularity of home improvement content on TV, YouTube and social media, your customer base is more sophisticated than ever. Even if they haven’t picked up a paint brush themselves, homeowners certainly know what to look for in a contractor.

In this article, we’ll take a look at five easy and effective things you can do in your everyday customer interactions to build your reputation and generate more repeat business.
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Spring 2022 Editor’s Picks: Tools to Make Your Jobs Easier and Faster

As part of our ongoing mission to help painting professionals maximize their jobsite productivity, each issue of Pintor Pro features a roundup of some of our favorite application tools and essential job site equipment and supplies. Here are our Spring 2022 issue picks:
Continue reading Spring 2022 Editor’s Picks: Tools to Make Your Jobs Easier and Faster

Increase Productivity and Profits with New Sprayer Technology

Running a profitable painting business takes a significant investment in time, effort and patience. As a business owner, it’s important to make strategic decisions to maximize profit and keep the business growing. This is especially true with equipment that is relied on every day. Continue reading Increase Productivity and Profits with New Sprayer Technology

Project Solutions: Painting the Country’s Largest Indoor Waterpark

In this article, we go behind the scenes to interview the pros who won the coatings bid for the world’s largest indoor waterpark: the Kalahari Resort in Round Rock, Texas: the Kalahari Resort in Round Rock, Texas. Continue reading Project Solutions: Painting the Country’s Largest Indoor Waterpark