In this article, we asked the marketing experts at Sherwin-Williams for tips on how to reach more customers with Facebook Ads.
Continue reading Social Media Advertising for Painting Contractors
As part of our ongoing mission to help painting professionals maximize their jobsite productivity, each issue of PPC features a roundup of some of our favorite application tools and essential job site equipment and supplies. Here are our Fall 2022 issue picks:
Continue reading Fall 2022 Editor’s Picks: Tools to Help Increase Your Productivity and Efficiency
This article by Daphne Young is the third in a new four-part series from Pintor Pro and the Painting Contractors Association (PCA) designed to help you understand and prepare for the challenges of business growth.
Continue reading Growth Tips from the PCA: Delegation Requires Follow-through and Follow-up
Painting can be hard physical labor, and many crews are putting in extra hours. However, a fatigued team can lead to reduced productivity, sloppy work and safety concerns. Here are some considerations for helping your crew stay sharp and energized throughout the day.
Continue reading 5 Tips to Help You and Your Crew Beat Workplace Fatigue
Have you heard yourself say any of the following?
- “I need to be more productive.”
- “I spend more time on paperwork than painting or growing my business.”
- “Most of my jobs require my crews to be efficient – get in, get out, but do a quality job.”
- “Demand for work is higher than ever, I need my crews to do more jobs to keep up with demand.”
If that’s the case, you need all the help you can get to improve your business efficiency and jobsite performance. Continue reading PRO+ductive Solutions Launched To Help Ease Contractor Challenges
This article by Chris Moore is the second of a new four-part series from Pintor Pro and the Painting Contractors Association (PCA) designed to help you understand and prepare for the challenges of business growth.
Continue reading The Nuts and Bolts of Making (and Losing) Money
Social media is the new word of mouth. When customers seek your services, they are going to start their research online.
Continue reading Social Media for Painting Contractors
Do you have micromanaging tendencies? With a little self-awareness and some hard work, you can learn to let go. This seven-step approach will help you do it.
Continue reading Are You Stuck in the Weeds? 7 Steps to Avoid the Micromanager Trap
Sherwin-Williams Bien Pro (@SWBienPro) is a Spanish-language Facebook page dedicated to creating a community of painting contractors, like you, connect and find the information they need to take their business to the next level.
Continue reading Introducing Sherwin-Williams Bien Pro on Facebook
Repeat business is where it’s at.
According to the book Marketing Metrics, businesses have a 60 to 70 percent chance of selling to an existing customer, while the probability of selling to a new prospect is only 5 to 20 percent.
Studies also show that repeat customers spend 33 percent more compared to new customers.
With the popularity of home improvement content on TV, YouTube and social media, your customer base is more sophisticated than ever. Even if they haven’t picked up a paint brush themselves, homeowners certainly know what to look for in a contractor.
In this article, we’ll take a look at five easy and effective things you can do in your everyday customer interactions to build your reputation and generate more repeat business.
Continue reading 5 Ways to Generate Repeat Business
This article is the first of a new four-part series from Pintor Pro and the Painting Contractors Association (PCA) designed to help you understand and prepare for the challenges of business growth.
Continue reading The Path to Professionalism: A Step-By-Step Guide from the PCA