The question: We’re seeing more “paint and primer in one” products out there. Does that mean we don’t need primers anymore? Continue reading The truth about ‘paint and primer in one’
Tag Archives: Summer 2019
Internships: A Talent Source for Hiring
Making great hires is essential for today’s painting contractor. A well-designed internship program can help you find the best talent and fuel productivity and growth, says Dave Scaturro of Alpine Painting and Sandblasting in Paterson, New Jersey. Continue reading Internships: A Talent Source for Hiring
Color Trends: New Residential Colors for 2019
Want to help your customers choose the right paint colors for their projects? Sherwin-Williams has made it easier than ever for you by creating new palettes for seven specific project types. In this article, we take a look at the 2019 New Residential Color Collection. Make use of these palettes to help counsel your customers on the latest color trends for their new residential jobs. Continue reading Color Trends: New Residential Colors for 2019
5 Tips for Choosing Exterior Paint Colors
So many colors – how do you help your customers choose? Cindy Bailen, a color consultant in Waban, Massachusetts, has this advice for selecting exterior paint colors. Continue reading 5 Tips for Choosing Exterior Paint Colors
Is Your Website Working Against You? 5 Features You May Want to Rethink
Contrary to popular belief, your website is not about the products you sell, the services you provide, or the information you share. It’s actually about the people who visit it and their needs. As a website owner, your job is to turn those visitors into paying clients. But before you can do that, you have to keep visitors on your website for long enough to pique their interest. And that means not scaring off your prospects with features that are annoying or — even worse — that could make you look unprofessional. Continue reading Is Your Website Working Against You? 5 Features You May Want to Rethink