Social media is a good way to connect with both current and potential customers. Each platform works differently, and the needs of paint contracting companies may not be the same as other businesses. We asked the marketing experts at Sherwin-Williams for advice on the most effective ways for pro painters to use each major platform. Continue reading Social Media Success Tips for Pro Painters
In this episode of the Pro on the Go video series, Aldo Corona of Corona Finishes in Dallas, Texas talks about how online paint product ordering helps his company. Continue reading Pro Tips: Get What You Need Fast with Online Ordering (video)
Making great hires is essential for today’s painting contractor. A well-designed internship program can help you find the best talent and fuel productivity and growth, says Dave Scaturro of Alpine Painting and Sandblasting in Paterson, New Jersey. Continue reading Internships: A Talent Source for Hiring
Finding good people for your painting company can be a challenge. It may be tempting to rely on your friends and family. While networking is a great strategy, it’s time to broaden the search. Since the majority of job seekers use online resources in their search, here are a few ways to reach them. Continue reading Recruitment: 3 Ways to Improve Your Search For Good Candidates
“It is our job as leaders to find the unique motivators for each person on the team and help them reach those,” says Art Snarzyk, a former paint contracting company owner who now heads InnerView Advisors, Inc. “It takes a moment longer and a little patience, but it’s truly a win-win outcome that will serve you for years.”
Continue reading 4 Types of Employees and How to Motivate Them
