Category Archives: Online Extras

Why Choose Sherwin-Williams?

5 min read

These attributes make Sherwin-Williams the best choice for your next job

As a painting contractor, your relationship with your paint supplier is important. Your paint supplier is an extension of your business, helping provide the products you need—when and where you need them—to get the job done. Your supplier must also be a partner you can rely on to lend expertise and provide cutting-edge solutions to increase your productivity and profitability. Continue reading Why Choose Sherwin-Williams?

Using Premium Products Helps Paint Pros Save Time, Do Better Work and Make More Money. Here’s Why.

4 min read

Pros know that the quality of the coatings they use has a huge effect on the final finish and durability of any paint job. Bottom line: Better ingredients such as pigment, binders and additives mean better performance. And that can translate to happier customers. Continue reading Using Premium Products Helps Paint Pros Save Time, Do Better Work and Make More Money. Here’s Why.

Choosing an Airless Sprayer: The Six Major Components and What You Need to Know About Them

4 min read

A paint sprayer is a professional painter’s best friend on the job site, allowing them to do high-quality work quickly. And when a sprayer breaks down, that same painter can find their productivity severely diminished. No one wants to deal with equipment issues in the middle of a project.

“When contractors trust their business to equipment that is going to drive their productivity, it’s important that they buy a high-quality product that their teams can rely on, day in and day out,” says Dan Johnson, Global Total Markets Manager at Graco. “I was just at a job site yesterday where a painter was using an Ultimate 695 – a 30-year old model that was still getting it done.”

Knowing your equipment inside and out can be the key to getting the most out of it.

In this article, Johnson explains the major components of an airless paint sprayer, explaining both how each part works and how to choose the right sprayer for your team. Continue reading Choosing an Airless Sprayer: The Six Major Components and What You Need to Know About Them

4 Easy Steps to Help Homeowners Beat Color Decision Paralysis and Start Jobs Faster

4 min read

First impressions are important, and for homeowners, their guests’ first impression of their home will be its exterior. It’s no wonder so many homeowners want to freshen up their exterior with a fresh coat of paint – and why many of your potential customers want your opinion on their color selection.

Though you may not feel like the right person to ask about this, successfully helping a homeowner decide on a color can help you to close more leads, get jobs scheduled and started on-time, and position yourself as a color hero to your clients. Sue Wadden, Director of Color Marketing at Sherwin-Williams, offers strategies you can use to help your clients select the perfect exterior look.
Continue reading 4 Easy Steps to Help Homeowners Beat Color Decision Paralysis and Start Jobs Faster

Difficult Customers? Here’s How to Deal with the Three Most Common Types

4 min read

Difficult customers can come in all shapes and sizes. Spend any time as a painting contractor and you’ll run into one eventually. Every contractor can probably recall a customer who made their work so difficult that they started to regret taking the job.

Unfortunately, these situations aren’t only frustrating, but can potentially hurt your business’ reputation if not handled correctly. As such, you need to be prepared for these customers in order to stay successful. And in a competitive marketplace where word-of-mouth is king, retaining customers and generating repeat business can grow your bottom line. In this article, we offer suggestions for how to professionally respond to three of the most common types of difficult customers.
Continue reading Difficult Customers? Here’s How to Deal with the Three Most Common Types